Dates: August 21, 2025 Time: 7:00 ET / 6:00 PM CDT. Cost: SCP Member $39 SCP Student Members $29 Non-SCP Members $49 Event Description The ability to communicate your unique value effectively is essential for consulting psychologists growing their practices. This presentation explores the behavioral science behind compelling messaging, revealing ethical strategies that foster genuine client connections. By understanding how language influences the decision-making processes, consultants can craft messages that resonate and build trust quickly. Presenter: Michael Liebowitz Messaging And Value Articulation Expert Using a series of easy-to-grasp examples Michael builds a picture of how our neurology operates to make us feel good about your business. Then you’ll learn the specific real-world strategies that are uniquely suited to "speak" directly to this core neurology and have the most impact on your customer’s decision to buy.  Learning Objectives • The linguistic triggers that facilitate authentic client engagement • How to create a personalized message aligned with your consulting philosophy • The language and framing rules that ethically influence decisions • How to turn common messaging pitfalls into messages that get a Yes.